Matt Solomon

RACING DRIVER • CONTENT CREATOR • COACH

ABOUT MATT

RACING

Matt began his motorsport career in karting, progressed through Formula 3, and now races in GT and one-make championships. After returning to competition, he uses his platforms to share the realities of racing — the progress, challenges, and the road back to the top.
CONTENT

Alongside his racing programme, Matt creates clean, fast-paced, story-driven content. His background as a driver gives him access, insight, and credibility, whether he’s in front of the camera or behind it.
BRAND AMBASSADOR

Matt collaborates with brands seeking a bilingual athlete-creator who can connect across markets. He combines racing experience, a growing social following, and a modern approach to storytelling to represent partners both on and off the track.

GET IN TOUCH

WHAT MATT DOES

Matt competes in GT and one-make championships across Asia, bringing professional experience, consistent pace, and strong racecraft to every programme.
Matt works 1:1 with athletes and drivers to improve performance on track — and translate that performance into long-term opportunity off it. (See next section for more)
He produces modern, story-driven content that follows his racing, training, travel, and day-to-day life around motorsport.
Fluent in English, Cantonese, and Mandarin, Matt hosts interviews, activations, and brand content for audiences across multiple markets.
Matt works with partners looking for a bilingual athlete-creator who can represent their brand authentically on track and across social media.
He delivers clean, social-ready coverage from events, launches, and activations, providing both presence and production know-how.
Matt works with a wide range of brands to create content, campaigns, and collaborative projects that align with his racing journey and audience.

1:1 Coaching

ATHLETE BRANDING

A 1:1 coaching programme for athletes who want their performance to translate into real opportunities beyond results alone.

This programme focuses on positioning, communication, and content direction, helping athletes clarify their story, be better understood by teams and sponsors, and build long-term leverage alongside their sporting careers.

RACE PERFORMANCE

This 1:1 coaching programme is for drivers of any skill level who want to understand performance at a deeper level and make more meaningful progress.

Work focuses on driving technique, racecraft, telemetry and onboard analysis, and decision-making in different race scenarios, helping drivers identify where lap time is gained or lost and what to prioritise in their training.

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